Paid Advertising (PPC)
What is PPC?
PPC is an online advertising model where you pay a fee each time someone clicks on your ad. Search engine advertising (like Google Ads) is a common form of PPC.
How can PPC benefit my business?
It allows you to quickly reach a targeted audience, drive immediate traffic to your website, generate leads, and promote specific products or services.
What platforms do you manage PPC campaigns on?
We manage campaigns on various platforms, including Google Ads, social media advertising platforms (like Facebook and Instagram Ads), and other relevant advertising networks.
"How do I control my ad spend?
OR
How do you ensure my PPC budget is spent effectively?"
Set daily or monthly budgets and only pay for actual clicks or impressions. We conduct thorough keyword research, optimize ad creatives and landing pages, implement negative keywords, monitor campaign performance closely, and make data-driven adjustments to maximize your return on investment (ROI).
How do you measure the success of PPC campaigns?
We track key metrics such as clicks, impressions, click-through rate (CTR), conversions, cost per conversion, and return on ad spend (ROAS)
Is PPC worth it for small businesses?
Absolutely. With the right targeting and management, PPC can drive quick results and a strong ROI.